Gordon Ramsay and Fox Leisure have teamed to start Bite, a food and amusement manufacturer that includes culinary and life-style content, products and solutions and extra.
Created below Fox Amusement and its Gordon Ramsay production partnership, Studio Ramsay Global, Chunk is touted as offering culinary articles, and giving advertisers and manufacturer associates greater get to to interact with Ramsay and Fox’s viewers of around 100 million-plus food stuff-loving lovers.
“Bite is an innovative fusion of my nearly 20-calendar year collaboration with Fox, mixing all the ordeals, enjoyment, levels of competition and individuality we have designed with each other beneath this unique, singular meals and way of living enterprise,” mentioned Ramsay. “This new brand name will cater to every single flavor of food items lover with an engaging array of initial series, persuasive food items stories and limitless digital information that audiences all over the place will eat up!”
Bite also announces its inaugural purchaser solutions partnership with major cookware model HexClad. By way of a first-of-its-variety strategic partnership and expense, HexClad turns into an official sponsor throughout a variety of Fox and Studio Ramsay World-wide-owned meals material globally.
By way of the Bite Digital Community, which serves as the brand’s digital and social content hub, initial series so considerably consist of Idiot Sandwich, Ramsay’s new electronic culinary levels of competition collection influenced by the chef’s viral meme Next Stage Kitchen area, a electronic companion series to Future Degree Chef, and the new Chunk Digital Originals banner, that includes a slate of next-gen culinary creators and personalities, these kinds of as Up coming Amount Chef stars Tineke “Tini” Younger (Time 2) and just-declared Time 3 champion Gabi Chappel.
“To foods admirers around the world, the Bite kitchen is open up,” stated Rob Wade, CEO of Fox Amusement, “and with Gordon and his group at Studio Ramsay Global pulling together all the correct elements, there is only no one particular far better to provide up this vivid, genuine feast of foodstuff-themed entertainment and ordeals. As the world’s most dynamic, in depth one particular-stop culinary destination, we’re selected audiences will love finding and savoring every Chunk.”
In the coming months, Bite will even more expand its achieve into publishing, buyer merchandise, live functions and ordeals, and applications and on the web places, in accordance to Ramsay and Fox.